Pure Africa

Pure Africa is an owner-run tourism operator with a responsible ethos. Based in Victoria Falls Zimbabwe, we specialise in premium experiences, river cruises, weddings and events. Pure Africa strives to redesign the destination experience for travellers in Victoria Falls. Our experiences include an array of River Cruises onboard our recently refurbished fleet of boats, dining options along the Zambezi River, Guided Tours and a selection of Exclusive Experiences for the discerning traveller.

Having built a reputation for destination events from Weddings to Groups & Incentives, our expert Destination Services and local knowledge ensure that any experience or event’s arrangements are seamlessly handled. As part of our commitment to the environment we operate in, we work as much as possible with local artisans, farmers and community projects, whilst seeking out the latest in terms of industry trends, innovative practices and technology worldwide.

+263 (83) 28 42475