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Welcome to Africa's Eden
North America Roadshow 2026

20 July – 30 July 2026

Check out the 2025 Event

Why attend as a buyer?

Southern Africa remains one of the world’s most aspirational destinations — offering authentic safaris, world-class lodges, vibrant cultures, and life-changing experiences that today’s luxury travellers seek.

As a qualified Africa specialist, luxury, or FIT travel buyer, you are invited to join the Africa’s Eden North America Roadshow — your opportunity to meet face-to-face with Southern Africa’s leading safari operators, boutique lodges, and DMCs. Gain insider access to products and experiences that will inspire your clients and set your itineraries apart.

We recognise that many Africa specialists today work remotely, and it’s no longer easy to meet suppliers individually as in the past. This event makes it simple — in one focused half-day, you’ll meet up to 25 top suppliers from across the region in one place.To make your participation even more worthwhile, attendance is free of charge for qualified buyers, and we’ve designed the format with your busy schedule in mind:

  • Half-day event followed by an informal networking session — perfect for meaningful connections.
  • Destination workshops hosted online prior to the show, giving you and your team the chance to learn, share internally, and refer back to the material anytime.
Register Now

Event Format

Meetings follow a round-robin format, where buyers rotate through each exhibitor to ensure equal exposure and meaningful connections.
Buyers are expected to complete the full rotation for a balanced experience.

Each session ends with a networking dinner, creating space for relaxed conversation and relationship-building.

Destination workshops are hosted online before the event, offering key insights into the region and its products — easy to share with your team and revisit anytime.

Schedule

We will run a series of in-depth destination workshops online before the event to familiarise you with the region and the basics.

Day 1

20 July

Atlanta

  • 2:00 - 4:30 PM One-on-one meetings (Session 1)
  • 4:30 - 5:00 PM Tea break
  • 5:00 - 7:00 PM One-on-one meetings (Session 2)
  • 7:00 - 9:00 PM Dinner & Networking
Day 2

21 July

Washington DC

  • 2:00 - 4:30 PM One-on-one meetings (Session 1)
  • 4:30 - 5:00 PM Tea break
  • 5:00 - 7:00 PM One-on-one meetings (Session 2)
  • 7:00 - 9:00 PM Dinner & Networking
Day 3

22 July

Chicago

  • 2:00 - 4:30 PM One-on-one meetings (Session 1)
  • 4:30 - 5:00 PM Tea break
  • 5:00 - 7:00 PM One-on-one meetings (Session 2)
  • 7:00 - 9:00 PM Dinner & Networking
Day 4

23 July

New York

  • 2:00 - 4:30 PM One-on-one meetings (Session 1)
  • 4:30 - 5:00 PM Tea break
  • 5:00 - 7:00 PM One-on-one meetings (Session 2)
  • 7:00 - 9:00 PM Dinner & Networking
Day 5

27 July

Toronto

  • 2:00 - 4:30 PM One-on-one meetings (Session 1)
  • 4:30 - 5:00 PM Tea break
  • 5:00 - 7:00 PM One-on-one meetings (Session 2)
  • 7:00 - 9:00 PM Dinner & Networking
Day 6

28 July

Vancouver

  • 2:00 - 4:30 PM One-on-one meetings (Session 1)
  • 4:30 - 5:00 PM Tea break
  • 5:00 - 7:00 PM One-on-one meetings (Session 2)
  • 7:00 - 9:00 PM Dinner & Networking
Day 7

29 July

Los Angeles

  • 2:00 - 4:30 PM One-on-one meetings (Session 1)
  • 4:30 - 5:00 PM Tea break
  • 5:00 - 7:00 PM One-on-one meetings (Session 2)
  • 7:00 - 9:00 PM Dinner & Networking
Day 8

30 July

Denver

  • 2:00 - 4:30 PM One-on-one meetings (Session 1)
  • 4:30 - 5:00 PM Tea break
  • 5:00 - 7:00 PM One-on-one meetings (Session 2)
  • 7:00 - 9:00 PM Dinner & Networking
Register Now

Why Attend as an Exhibitor

The North American outbound market is one of the fastest-recovering and most valuable long-haul segments for Southern Africa.

While Europe benefits from established trade networks and long-standing shows, the North American market is still re-emerging post-COVID. Many independent Africa specialists now work remotely, making it increasingly difficult — and costly — to meet them through traditional sales trips. The Africa’s Eden North America Roadshow bridges that gap.

Recent growth trends and new air access are reshaping opportunity:

  • Arrivals from the U.S. to Southern Africa grew by nearly 11% in 2024, signalling strong renewed interest in the region.
  • New direct routes — including Delta and United flights from major U.S. hubs to Johannesburg and Cape Town — now make onward connections into the Africa’s Eden region easier than ever.
  • Increased long-haul lift from Canada further enhances accessibility, helping travellers combine South Africa with multi-country itineraries across Botswana, Namibia, Zambia, Zimbabwe, Malawi, Mozambique, Angola, and Madagascar.

By joining the roadshow, you will:

  • Gain direct access to vetted, high-value buyers specialising in luxury and Southern Africa FIT travel.
  • Enjoy guaranteed, face-to-face meetings in an efficient, structured format.
  • Showcase your product to a rapidly growing source market that values authentic, experience-driven African journeys.
Register Now

Exhbitors Coming Soon!

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